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U.S.-based manufacturing company that's competing globally
"We're doing our part to rebalance trade. We've manufactured over 2 million wireless keypads for myriad audience response and interactive voting applications. Over 20% of our sales have been to Europe and Asia...and that number is growing."
— Pat Moody, Vice President of Sales

Fleetwood Group Headquarters – Holland, Michigan · USA
Staffed with radio frequency experts and equipped for medium volume surface mount technique (SMT) manufacturing, Fleetwood is a small Michigan company of 130 employees that makes a big impact worldwide – delivering product and services to distributors and end-users alike in over 40 countries.
Founded in 1955, the Fleetwood Group is now 100% Employee Owned and continues its rich heritage as a Christ-centered organization.
Marketing under the Reply® brand, Fleetwood's Electronics Division is the world's leading designer and manufacturer of purpose-built radio frequency (RF) keypads for audience response and electronic voting applications. These systems are commonly used in conferences and seminars, classrooms, focus group facilities, TV studios, and special event venues to quickly survey and report the opinions and/or knowledge of participants.
Manufacturing Milestones
- September 2002: Fleetwood Group received the US Department of Commerce's Export Achievement Certificate. The Export Achievement Certificate recognizes Fleetwood's export diligence and achievement, not only in difficult markets like South America and Southeast Asia but also in mature competitive markets like the European Community (particularly United Kingdom, Germany, and France).
Fleetwood's export programs constitute one-fourth of the Electronics Division's total revenue.
- June 2004: The Electronics Division of Fleetwood Group, Inc. was independently audited
and confirmed as being in conformity with ISO 9001:2000. This certification means the division's
management system was identified as employing processes that properly influence product quality
and meet customer requirements.
- May 2006: Fleetwood was named the top employee stock owned company in the USA by The ESOP Foundation.
Media Inquiries
Fleetwood occasionally publishes notices of hardware development/enhancement, new sales partnerships, software improvements, and other items of what we hope are of interest to our resellers and their affiliates, audience response industry professionals, and other users of group response technology. Go to News
Customer and Techical Support
For more information about Fleetwood and its products, please contact us via e-mail or call (616) 396-1142 or (800) 257-6390 (toll-free in the USA). Give us a call! Let's Interact!®
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